WC Vendors turns your WooCommerce store into a multi-vendor marketplace, letting independent sellers manage their own products, orders, and storefronts. WooCommerce Wholesale Prices Premium extends your wholesale pricing and wholesale customer roles down to the vendor level, so each vendor can sell wholesale on their own terms without you managing it centrally.
The integration requires WC Vendors Pro and is switched on from Wholesale Prices Premium’s settings, under a dedicated WC Vendors tab. Once enabled store-wide, each vendor gets an Enable Wholesale checkbox on their vendor profile, plus a Wholesale tab in their own frontend store settings, where they control whether wholesale prices show to non-wholesale customers, and whether wholesale products appear in the shop and product listings.
Vendors add wholesale prices and wholesale sale prices, with optional sale date ranges, directly on their own product and variation edit screens, using the same wholesale roles you’ve set up store-wide. You can restrict which wholesale roles a given vendor is allowed to sell to, and vendors can further restrict individual products or variations to specific wholesale roles.
What carries through to orders and checkout
Wholesale pricing is enforced in the cart and at checkout only for customers whose role is allowed for that vendor
Vendor order lists and order details show whether each line item was wholesale priced, and which wholesale role it was priced for
Related products only ever suggest items from the same vendor, so wholesale customers aren’t routed to another seller’s store
Quantity-based (tiered) wholesale pricing is not available on vendor products
This exciting update meets your needs if you manage a multi vendor marketplace. With WC Vendors integration with wholesale prices, vendors can seamlessly set wholesale prices on their products. This feature combines the functionality of Wholesale Prices Premium and WC VendorsPro, addressing a long-requested capability in the marketplace ecosystem.
Let’s explore what this integration offers and how it works!
WooCommerce Multi Vendor Marketplace: WC Vendors Integration With Wholesale Prices
Running a successful multi vendor marketplace means constantly innovating to meet both vendor and customer needs. With the new WooCommerce multi vendor integration with wholesale prices, marketplace owners can now offer an even more versatile platform. This addresses the long-standing demand for vendors to set wholesale pricing and manage product visibility directly within the marketplace ecosystem.
Key benefits
This powerful integration now equips vendors to:
Set wholesale prices: Vendors can easily create custom wholesale pricing tiers for their products. These prices tie directly to the wholesale roles set.
Control product visibility: Vendors can manage which wholesale roles can view and purchase specific products. This allows the intended audience to see the products, creating a more exclusive shopping experience. As a marketplace admin, you can also enforce broader visibility rules to protect your store, such as configuring your platform to auto unpublish vendor products when a vendor becomes pending.
How To Set Up Wholesale Prices With WC Vendors
Setting up wholesale pricing in a multi-vendor marketplace is straightforward with this integration. Here’s how it works:
1. Admin setting
A new settings tab is introduced in WP Admin > Wholesale > Settings > WholesalePrices > WC Vendors. This tab will appear only if WC Vendors Pro is installed and activated.
WC Vendors settings on Wholesale Prices tab (click to zoom)
Admins can:
Enable or disable wholesale features for individual vendors.
Manage vendor-specific permissions to control their access to wholesale pricing tools.
Additionally, a new tab is also added in WP Admin > WC Vendors > All Vendors > Edit > Wholesale. When enabled, the admin will be able to activate wholesale features on a vendor basis.
Allow vendors to sell products to wholesale customers (click to zoom)
2. Vendor wholesale setting
For vendors, new pricing fields will be added to the product editor for all available wholesale roles. These fields will be accessible in My Account > Vendor Dashboard > Settings > Wholesale.
Wholesale settings on vendor dashboard (click to zoom)
This settings tab includes a toggle field that lets vendors decide whether to display wholesale prices to non-wholesale users. Enabling this option gives vendors access to additional settings, allowing them to configure the visibility of wholesale prices for non-wholesale users and define specific wholesale roles with access.
On this tab, vendors can also control the visibility of wholesale prices specifically for wholesale customer roles. By implementing this feature, vendors will have the flexibility to override the global wholesale price visibility settings on their single product and archive pages.
First, go to My Account > Vendor Dashboard > Products. Once you’re in the Vendor Dashboard, locate the product you want to edit and click on Edit. In the General Tab, you can input both the regular price and the wholesale price for your product. Make sure to enter accurate prices for each pricing tier.
Wholesale prices section on vendor dashboard (click to zoom)
After completing the changes, click Save Changes to update your product. Finally, confirm that your wholesale prices are applied by visiting your marketplace.
Displaying wholesale prices on marketplace (click to zoom)
Eligible users should now be able to see the wholesale pricing you’ve set up. It’s as simple as that! You can repeat this process for other products to fully optimize your marketplace’s wholesale pricing.
4. Subscription prices
Go to your WP Dashboard > Products > Edit > Product Data. Here, you can select the type of subscription product you want to create, whether it’s a Simple or Variable product. Once you’ve chosen the product type, start filling out the necessary details, including the subscription price, sign-up fee, and wholesale prices for each wholesale customer role.
When you’re done, click Save/Update product to apply the changes. After saving, visit your marketplace, and you’ll see that the product is ready for sign-up, complete with the subscription price and sign-up fee displayed. You can do this process for other subscription products you want to offer.
Subscription product on marketplace (click to zoom)
Conclusion
WC Vendors integration with wholesale prices is a revolutionary step forward for multi vendor marketplaces. By enabling vendors to set wholesale prices and control product visibility, this feature addresses a critical gap in WooCommerce functionality.
If you’re already running WC Vendors, there’s another recent update worth knowing about. The new vendor monthly statement feature automatically generates a PDF summary of each vendor’s sales, commissions, fees, and net payable at the end of every month — giving marketplace admins a clean, shareable record without any manual exports.
In this new feature article, we discussed how vendors can set wholesale prices on their products seamlessly:
Vendors can now offer tailored pricing and improve customer experiences, while marketplace owners benefit from streamlined operations and enhanced marketplace value. This feature is set to transform how wholesale pricing works in multi vendor marketplaces. Now, you can create a dynamic and competitive marketplace that meets the needs of vendors and wholesale customers alike. How cool is that!
Got questions about integrating wholesale prices with WooCommerce multi vendor marketplace? Drop them in the comments below!
