8 Ways Online Business Owners Can Create Their Target Customer Persona

Many online business owners have amazing products and well-designed online stores, but some lack a clearly defined marketing strategy. And, one of the most important parts of your marketing strategy is to define who your target customer is. Rather than hitting all the birds with one stone, it is better to determine which birds (customers) […]

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How Applying The Customer Mindset Can Double Your Store Blog’s Effectiveness

Who would have thought that blogging, something that was only reserved for nerdy niches and LiveJournal users, would become a staple in most online entrepreneur’s marketing plan? We sure didn’t. Almost every business on the web has now taken up some form of content marketing, and the most commonly used one is blogging. If you […]

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Create Amazing Automated Up-sells And Cross-sells In WooCommerce

Want to create kick-ass looking, sales offer popups in WooCommerce to automate your up-sells and cross-sells? Even better, do you want to do it for free? Just-In-Time Sales Offers is a free sales offer plugin that lets you automatically show personalised popup sales offers to your customers prior to WooCommerce checkout. It uses conditions to test […]

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13 E-Commerce Marketing Blogs You Should Be Paying Attention To

E-commerce marketing is a beast. And it’s always changing, always evolving. There’s so much to learn and do and conquer that it almost becomes overwhelming as a store owner. Today we wanted to point out some of the resources we’ve enjoyed over the years and some new ones we’ve discovered as well. They’re the blog […]

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Quick Tip: Increase Order Size With Creative Up-selling

Did you know there’s a simple adjustment to your product advertising that you can make which will increase your average order size? This is money that can go straight to your bottom line and it applies to both regular customers and wholesale customers just the same. It’s called up-selling and its all about suggesting higher […]

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How To Offer A Free Shipping Incentive For Wholesale Customers

Recently we ran a very enlightening survey across our users and we found out that around 75% of store owners that responded enforced a minimum amount of some sort on wholesale orders. This is a huge trend toward restricting wholesale ordering and an interesting discussion ensued in the comments of the survey post about it. It […]

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