Hey there, we noticed you didn't complete your Wholesale Suite purchase.

We're excited to have you join the Wholesale Suite family! Complete your checkout now & save!
If you have any questions, please reach out to our support team!

Wholesale Price Calculator (Free Tool)

Wholesale Price Calculator (Free Tool)

Use our free wholesale price calculator to find the ideal wholesale price for your products.

Someone might say, “a dollar a day makes an omelet — not a spreadsheet.” If you want to make money online, you need to understand how the different facets of the business work together. The same applies to finding the right price for your item via a wholesale price calculator.

This doesn’t mean you should just put up whatever price your competitors are charging—you need to use a pricing methodology to ensure that the final wholesale price is the best for your business and for your customers.

Our tool will help you determine the best wholesale price for your products. We’ll also show you how to get a FREE and comprehensive wholesale price calculator in 3 easy steps. Let’s get into it!

What Is The Wholesale Price Calculator?

Our wholesale price calculator is an online tool that allows you to input some product details and find how to price your product for wholesale. With this tool, you can figure out quickly if you’re pricing your product at a price that will be profitable—and what price to charge if you want to sell more items.

For example, if you’re selling T-shirts and you want to know what price to charge to break even on the sale, this tool can tell you what you need to charge per shirt and how to adjust it so the margins make sense.

Or if you’re selling sunglasses and want to determine what profit margin you need to make this profitable. You can use this tool as well.

When Should You Use This?

You can use this wholesale price calculator to determine the best price for your products at any time. It can be good to run your existing products through it to ensure your margins haven’t changed, but it’s also great to use it when figuring out pricing for a new product.

The prices you find out with the calculator can help you decide how to go about pricing them and whether your chosen price is still profitable. It’s especially handy if you are repricing products that you have previously only sold in retail for wholesale.

If you sells your product through a wholesale channel this tool will be invaluable. It makes it much easier to understand how much your product will cost another business before they even sell it.

Suppose you sell anything related to food, clothing, beauty supplies, or other goods and services through a wholesale channel. In that case, you know that your customers will often come to you with questions about estimated prices.

It can be difficult to answer these questions because pricing can vary considerably from business to business and even industry to industry. Potential customers won’t be comfortable making informed purchasing decisions without access to as many details as possible.

How To Get The Wholesale Price (3 Quick Options)

Here’s at Wholesale Suite we love bringing wholesale stores awesome free tools like this free wholesale price calculator. This comprehensive tool for wholesale pricing enables you to compute in three different ways:

Unlike any other free wholesale pricing tool, Wholesale Suite adds another level of computing efficiency. We included helpful references in this tool to ensure you fully comprehend your price structure’s breakdown:

Step 1. Decide on the wholesale pricing method

Regardless of how much you price individual packages, having a wholesale pricing strategy is not enough. You need to set the right pricing structure to drive consistent profit margins and give you the best return on your investment.

As mentioned, this free tool offers three different ways to calculate pricing. We’ll go over each of them individually in this section:

Cost-Based Pricing Method

Cost-based pricing uses cost as the basis for setting prices. Instead of basing prices on volume or price, cost-based pricing considers the actual costs of providing a service. It does this so that the price charged for its services is based on their value to the company getting them.

In other words, cost-based pricing makes sure that the company providing the service gets what it pays for, which will usually be a higher rate than if it were priced based on volume alone.

Sample Cost-Based Computation
Sample Cost-Based Computation (click to zoom)

If you want to compute your wholesale price following the cost-based pricing method, you only have to find the wholesale price by estimating costs + markup:

Materials Cost + (Labour Invested x How Much You Value Time) + Other Overheads (Rent, Fixed Costs, Electricity, etc) + Profit Margin = Wholesale Price

Guess-Work Pricing Method

The guess-work pricing method is a cost-effective way to reduce the price of your product or service. It involves consistently charging a fixed price for all your products and services. You never guess what customers will pay, so you give them an exact amount when they purchase.

You can find the guessed-worked price in wholesale by estimating the desired retail price:

Sample Guess-Work Computation
Sample Guess-Work Computation (click to zoom)

Value-Based Pricing Method

Value-based pricing is a customer value-based purchasing method that helps you identify the costs and benefits of your products and services to ensure they are being purchased most efficiently. It is more than a catchy way of saying “pricing based on actual cost.”

By understanding what value your customers place on a product, you can bolster that value with the price, so you are not spending money on unproductive resources!

Sample Value-Based Computation (click to zoom)
Sample Value-Based Computation (click to zoom)

The concept is simple – measure the cost and benefit of each purchase and adjust prices accordingly. Once you understand the impact this has on your bottom line, the benefits of implementing this process become obvious.

Step 2. Download Wholesale Suite’s Wholesale Price Calculator.

Do you have a preferred wholesale pricing method in mind by now? Then it’s time to calculate!

Step 3. Input the necessary values or amounts into the formula

You can try the tool and start computing once everything is ready and the file has been downloaded!

Make sure to download the file or make a copy of it so you can quickly enter any desired quantity or value into the provided equations.

Conclusion

Unless they’re a pro at pulling accurate figures out of thin air, you’ll find many people can’t accurately predict the wholesale price of your product. Even fewer can give you an accurate breakdown of how much it will cost to sell your product on average. That’s where our wholesale price calculator comes in handy!

You can calculate your wholesale pricing with the FREE, in-depth wholesale price calculator created by Wholesale Suite. We also provided you with three simple steps to get going:

  1. Decide on the wholesale pricing method
  2. Download Wholesale Suite’s Wholesale Price Calculator
  3. Input the necessary values or amounts into the formula

Try it out today!

Wholesale Suite – Powering Wholesale E-Commerce With WooCommerce

Want to be just like this store?

Get Wholesale Suite for WooCommerce

Our software powers wholesale features, order forms, and lead capture on over 25,000+ stores worldwide.

Or
Reviews and Testimonials Ratings for Wholesale Suite Plugin

A Proven & Trusted Solution For Selling Wholesale Online

Wholesale Suite is a proven & trusted collection of wholesale plugins for WooCommerce.
Thousands of store owners are now able to accept wholesale orders online confidently using our #1 rated WooCommerce wholesale plugins.

5/5

Fantastic plugin and the support is solid!
“This plugin has everything we were looking for. Install and setup is simple and straightforward and the support has been incredible.”

Casmille
Casey Winterblower - Owner at Nimbll
5/5

Excellent Wholesale Plugin Functionality
“We have used Wholesale Suite on 3 WordPress website projects now over the past 2 years. I recommend this plugin to any of my clients who do Wholesale business.”

Monte Persinger Headshot
Monte Persinger – Director at IDP
5/5

Great plugin and fresh support!
“Had a few problems setting it up right, but the support team were fresh Monday morning, and the mistakes I had made, were fixed fast. Thanks for a great plugin and good support.”

Michael Jensen Headshot
Michael Jensen – Owner at A3

Finally, A Way To Add Wholesale To WooCommerce Quickly & Easily

What are you waiting for? Get WooCommerce Wholesale Prices plugin for free and check out what Wholesale Suite has to offer today.

Or

Free WooCommerce Wholesale Prices Features To Get Started Selling Wholesale

We made WooCommerce Wholesale Prices to be powerful all on it’s own. Better yet, it’s completely free!
It adds all the basic wholesale features you need to effectively start your wholesale journey.

WooCommerce Wholesale Pricing

Easily manage wholesale pricing across your products by fixed price. Adds a new wholesale price field to your product edit screen.

Wholesale User Role

Assign your wholesale customers the new Wholesale Customer user role and immediately grant access to wholesale pricing and features.

Simple & Variable Products

Full support for adding wholesale prices to Simple and Variable products types in your existing WooCommerce products.

Show/Hide Regular Price

Choose to show or hide the regular retail pricing from your wholesale customers so you can customize what they see.

Hide Prices Behind Login

Create a WooCommerce private store for wholesale customers without any extra plugins by hiding prices behind a login link.

Disable Coupons

Choose to disable coupon usage for your wholesale customers so they can't claim any extra discounts by accident.

These free features are just the beginning. When you’re ready, we have a full range of premium wholesale tools that you can leverage.
Wholesale Suite is affordable, so even those stores new to wholesale will find that it pays for itself many times over.

Product Questions
=

Frequently Asked Questions

To set a wholesale price in WooCommerce you first need to install the free WooCommerce Wholesale Prices plugin. Once installed, you will see a new option to set a wholesale price on the product edit screen.

To create a wholesale website on WordPress you need two plugins: 1. WooCommerce which adds basic ecommerce functionality, and 2. WooCommerce Wholesale Prices plugin which adds wholesale features to WooCommerce.

Once installed, you can install an ecommerce theme and set up your product listings with a wholesale price. When wholesale customers login they will be able to see the wholesale price and place their wholesale order.

Deciding your wholesale price can be done in multiple ways. You can adopt a cost-plus pricing or you can choose a value based approach.

We suggest using our free wholesale price calculator which will give you options on each model.

Add WooCommerce Wholesale Prices To Your Store Quickly & Easily

What are you waiting for? Check out what Wholesale Suite has to offer for free today.
Or

Getting Started With The Free WooCommerce Wholesale Prices Plugin

WooCommerce Wholesale Prices Free Version

Firstly, welcome aboard! You are about to start on an exciting journey. Adding wholesale to your WooCommerce store is one of the best decisions you could make for your e-commerce business.

Here’s what this guide will cover:

      • Overview – we describe what the plugin does

      • Wholesale Customer Role – we’ll explain what the wholesale customer role is

      • Setting Wholesale Prices – we show you how to configure wholesale prices for your products

      • Testing – we show you how to test those prices with a wholesale test account

      • Settings – an overview of the settings available in the free plugin

      • Advanced Features – what is available in the Premium version and it can do for you in addition to the free plugin

    Overview

    The free version of WooCommerce Wholesale Prices is a fully functional and legitimate way to add wholesale features and will suit many businesses that only require basic wholesale functions. It’s a great way to start with wholesale on your WooCommerce store.

    There is also a Premium add-on for the free plugin which adds additional features as well as other plugins in the suite that add features like wholesale order forms and user management.

    You can read all about those here.

    What the free WooCommerce Wholesale Prices plugin does:

        1. Adds a new user role for wholesale level customers

        1. Lets you set basic wholesale pricing at the product level

        1. Gives you some basic settings to customize common features

      With these three things, you can implement wholesale in your WooCommerce store.

      https://www.youtube.com/watch?v=AnmoSvoXJMI

      Subscribe to Wholesale Suite

      The above is an introductory video but below, we’ll show you the new Wholesale Customer role and what that all means. So don’t just watch the video and leave, read on so get the full picture.

      Wholesale Customer Role

      The first concept to understand is the new Wholesale Customer user role that the plugin adds.

      Normally, customers in your store will have the “Customer” user role. You can see this if you go to the backend of your website, click on Users->All Users, then click one of your customers.

      Normal Customer

      WooCommerce Wholesale Prices adds a new user role called “Wholesale Customer” so it can identify which customers who should have wholesale pricing.

      Wholesale Customer

      You can give wholesale pricing access to any customer simply by changing their user role to the Wholesale Customer role.

      Want to change the words “Wholesale Customer” to something else? Maybe something like “Trade Customer” or similar? You can do this under WooCommerce->Wholesale Roles.

      WooCommerce Wholesale Roles

      WooCommerce Wholesale Roles Editing

      Next, let’s look at how to set wholesale pricing on a product.

      Setting Wholesale Prices

      In the free plugin, you can set wholesale pricing via the Product edit screen. You might notice in the screenshot below that you see the wording “Wholesale Customer ($):” on the field.

      Adding Wholesale Price To WooCommerce Products

      Adding Wholesale Price To WooCommerce Products

      This is because what we’re actually doing here is setting the wholesale price for that Wholesale Customer user role.

      When you define a wholesale price, the price is related to the user role that you are setting it for.

      In the free plugin, there is only one user role (the Wholesale Customer role) but this is an important concept to understand because you can add more wholesale role levels in WooCommerce Wholesale Prices Premium.

      Click here to read a full guide on how to set wholesale pricing which covers all the options of the premium plugin as well.

      Once a wholesale price has been set for the Wholesale Customer role you’ll need to test it is working, so let’s look at how to do that.

      Testing

      Because wholesale prices are attached to a specific user role, only users with that role are able to see the wholesale prices on your products that you’ve set for that role.

      With that in mind, to test your wholesale pricing on the front end of your site you need to log in with a wholesale test account.

      First, you need to create a new user. To do this login to your dashboard, click Users->Add New, give the user the Wholesale Customer user role.

      Adding A New Wholesale User

      Adding a new test wholesale customer

      Chrome Incognito

      Wholesale price shown on front end

      Wholesale price shown on front end

      Next, open up a new Private Browsing or Incognito window. This will give you a fresh logged out browser session.

      Visit your website and log in with the new test user you just created.

      Visit the product where you have set wholesale pricing and you should see the wholesale price there.

      Next, we’ll take a quick look at some of the settings available in the free plugin.

      Settings

      The settings on the free plugin are pretty light because most of the functionality is covered by the product edit screen and the user role as described above.

      There are a number of settings available for basic customizations.

      You can find these settings by logging into your dashboard, go to WooCommerce->Settings, Wholesale Prices tab.

      There are a number of sub-menus in the settings area:

      General settings tab in WooCommerce Wholesale Prices plugin

      General settings tab in WooCommerce Wholesale Prices plugin

      The first screen you will land on is the General sub-menu which contains the following settings:

      Setting Name What It Does
      Disable Coupons For Wholesale Users Stops your wholesale level customers using coupons

      Price settings tab in WooCommerce Wholesale Prices plugin

      Price settings tab in WooCommerce Wholesale Prices plugin

      The second sub-menu is the Price sub-menu which contains the following settings:

      Setting Name What It Does
      Wholesale Price Text Lets you change the front end text shown to users for the wholesale price on product listings
      Hide Retail Price Hides the regular price from wholesale customers so the only price they see if the wholesale price is set
      Hide Wholesale Prices on Admin Product Listing Controls whether to show wholesale prices on the backend in the Products list view.
      Hide Price and Add to Cart button Puts the store into “catalog mode” so you can show products to guests but hide the price and add to cart buttons.
      Price and Add to Cart Replacement Message Lets you define what to show when the Hide Price and Add to Cart button setting is enabled. A great place to insert a link to your lead capture page.
      Show Wholesale Price to non-wholesale users Lets you show wholesale pricing to non-wholesale or “guest” visitors on your store. This feature requires API keys to interact with the store as a logged out user. Wholesale pricing is shown in a popup. Integrates with the Wholesale Lead Capture plugin.

      The third sub-menu is the Upgrade sub-menu which describes some of the features available in WooCommerce Wholesale Prices Premium.

      And that brings me to the final part of this guide, getting more advanced with your wholesale operation…

      Advanced Features

      Setting basic wholesale prices is just the beginning. There is so much more to setting up a wholesale component to your store and if you’re serious about utilizing wholesale sales to grow your business then you should consider what we have to offer in the rest of the Wholesale Suite.

      WooCommerce Wholesale Prices Premium

      WooCommerce Wholesale Prices Premium Plugin

      Premium is the add-on for the free plugin and immediately it opens up a lot of extra features that will give you maximum flexibility.

      Additionally, some countries require certain specific rules to be followed when selling and advertising pricing to wholesale customers and Prices Premium has been designed to cater to everyone.

      Top Feature Highlights:

          • Set prices via global % or category % in addition to the product level pricing

          • Shipping mapping where to can force wholesale customers to use certain methods and you can restrict certain shipping options to only wholesale customers

          • Payment gateway mapping where you can force wholesale customers to use certain gateways and likewise restrict certain gateways to only wholesale customers

          • Adjust the visibility of products to be wholesale only, retail only or a mix. This lets you adjust variation visibility as well

          • Add minimum purchase rules so you can enforce your wholesale agreements on the order level and set sensible minimums on the product level

        These are just a few of the hundreds of features inside the premium add-on.

        WooCommerce Wholesale Order Form

        WooCommerce Wholesale Order Form Plugin

        The time it takes for a wholesale customer to place an order is one of the biggest pain points you can eliminate.

        Wholesale customers are not like regular retail customers. They don’t want to sift through your normal shop pages adding products to cart that way. They need a tabular form-based interface that makes it fast to add products to the cart in the quantities they desire.

        This is where the Order Form plugin comes in.

        Top Feature Highlights:

          • Your whole catalog on one page – searchable and categorized

          • No page reloads, full ajax enabled so wholesalers can add to cart without leaving the page

          • Slimline tabulated interface that is mobile & tablet friendly

          • Wildcard keyword & SKU searching

          • Hierarchical category filter

          • Permissions control so only those allowed can access the form

        These are just a few high-level features that you’ll give your wholesale customers by using the Order Form plugin.

        WooCommerce Wholesale Lead Capture

        View Plugin FeaturesWooCommerce Wholesale Lead Capture Plugin

        Managing wholesale level customers can be a bit of a headache if you are doing it manually. The Wholesale Lead Capture plugin gives you a wholesale specific registration form, dedicated wholesale login page, sign up email sequences, and your choice of manual or automated approvals.

        It really takes the pain out of manually recruiting & registering wholesale customers which will save you time and let you put wholesale recruitment on autopilot.

        Top Feature Highlights:

          • Pre-fill the checkout fields with the information that you capture during sign up to smooth the first-order process for your new wholesale customer

          • Built-in spam protection with honeypot technology and optionally Google Recaptcha

          • Complete user approvals system which can be based on manual approvals or 100% automated if you wish

        The Lead Capture plugin will make recruiting your wholesale customers and managing them much less painful.

        The Wholesale Suite Bundle

        Wholesale Suite Bundle

        If you buy all three of our WooCommerce wholesale plugins together, in the Wholesale Suite Bundle, you’ll be giving your wholesale customers an amazing experience alongside your retail store.

        These extensions are designed to grow your business:

        1. Easily add wholesale pricing to your products
        2. Streamline your wholesale ordering process
        3. Manage your wholesale level customers

        It’s the best collection of WooCommerce wholesale extensions on the market that you can trust your wholesale operation with.

        Help & Support

        We have a dedicated support team for Wholesale Suite who know our products, WooCommerce, and the industry very well. You’re welcome to make use of their expertise at any time, worldwide.

        If you are an existing customer please go to the support page and send us a message.

        If you are a free plugin user, please send us a support request on the forum, we actively monitor the WordPress.org support forums for the free plugin and help our users there as best as we can.

        Get The Free WooCommerce Wholesale Prices Plugin & Get Started Today

        What are you waiting for? Check out what Wholesale Suite has to offer for free today.
        Or
        Complete Your Purchase