It’s a new year and that means most of us are already underway with our promotional planning for 2019. This 2019 promotional calendar gives you a quick summary of key sales dates and holidays that you can use in your e-commerce store marketing. Identify which sales dates align with your branding and promotional needs so […]
You know that keeping in touch with your wholesale customers is important, but what do you send them all? It’s not enough to just forward a monthly newsletter anymore. Email marketing these days is about personalization and timing, more so than just regular content. Gone are the days where you can get away with a […]
Hi, I’m Josh and I have a coffee addiction. There’s something about that bittersweet java that entices my mind and makes me yearn for the next cup. I think if I was ever to go into retail I’d definitely consider coffee as a potential business, but then again, I’d probably end up drinking all the […]
This is a guide on how to create the best WooCommerce product images for your store so that you can sell more and inform your customers in a non-text way. Customers receive a lot of subtext from the visual communication of your site. The way it’s designed and what you present visually for them to […]
According to BuiltWith.com, WooCommerce is now powering around 42% of the internet’s e-commerce tech. That’s an amazing amount of stores! If you’re looking to sell online it’s smart to consider selling to other businesses as a new line of profit for your business. Wholesale can be an amazing way to add revenue to your store. And […]
In 2017, online e-commerce sales global amounted to approximately $2.3 trillion US Dollars. It’s a mindblowing number and that was only the B2C sales, it doesn’t include the B2B wholesale market which has seen a doubling of growth each year since 2003. Sales are growing at a surprising rate. In 2018 global retail sales are […]
Thinking of a better method through which you can better serve your customers? This is the key to expanding your sales volume and getting more revenues for your business. For you to increase your sales and maintain your sales target, you need to know how your customers are responding to your goods and services you […]
According to BrightLocal.com, who published a massive post on how product reviews affect your business, products backed up by positive reviews will increase spending by around 31% on those products. Additionally: “84% of customers trust online reviews as much as a personal recommendation.” – BrightLocal.com When you remind yourself that this is just people reading […]
Have you ever found yourself quick to remember the logos of some companies while some you don’t? Logos are the face of a company. It is what your clients are likely to see first, and it is what they are likely to remember whenever they come across your products. For this reason, it is really […]
Social proof is the process that a marketer who has an idea, product or course of action that has already been vetted and accepted by a mass of people tries to get it to the market. This process is easy for a marketer who already has a product that is famous, and so it would […]
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